Much more effective when done by a professional who understands the clientele's mindset and culture.
It is estimated up to 40% of the buyers of luxury homes are foreigners. Its a staggering number one can hardly ignore. As a Realtor® who actively and effectively markets to this community MORE potential buyers will be considering your home as a possibility.
Marketing to the Asian Buyer
Much more complex than simply translating brochures into Chinese!
In addition to the usual English language marketing many other REALTORS® do as outlined below, my value-added Bilingual Marketing program includes:
Preparing your home to appeal to both local and international buyers
English and Chinese marketing from glossy brochures to online marketing
Maximum global exposure to my network in China, Asia, US and Canada.
Maximize your home's exposure in both English and Chinese. Advertising in the latest Chinese language media, North Shore News or Outlook and online to high-traffic websites and social media in both languages
During showings and open houses, personally showing and actively marketing your home to prospective buyers in English or Chinese. Highlighting features of your home which are deemed important to buyer groups.
Handling negotiations in both languages
Majority of my buyer clients are Mainland Chinese
As an native English speaker, I will effectively market your home to the English-speaking market in addition to the Asian community.
As a local resident, I am knowledgeable about the local North Shore market and community.
All my clients receive:
Professional Photography that will make your home look stunning
Staging and/or Preparation Services where necessary
Agents' Open Houses
Open Houses for the Public
Advertising Online on various key websites
Advertising in English and Chinese newspapers and magazines where effective
High-end Feature Sheets showcasing your property to potential buyers
Technology has certainly changed the way Real Estate in being marketed today. Majority of current home buyers scour the Internet to find their next home as opposed to looking through newspapers.
Online Marketing and Social Media are important components of my overall marketing campaign in marketing your home. I do this in both English and Chinese. Your property gets double the online exposure, which drives more buyers to your property for maximum exposure.
Contact me and let me help you market your property to two very different types of buyers!
Mobile: 604.910.8333 Email: firstname.lastname@example.org